dao was the project i did for my bachelor degree.
 
The client wanted to develop a smartphone app offering specific Location-Based-Service in school, ideally conneting more than 70 colleges in Shanghai area into a network.
As high education industry is developing fast in China, many colleges are setting up new main campuses in suburbs. Such phenomenon brings enormous changes to suburb life style. For example, the auditorium in my college serves as a mini-cinema which is not only open to students and faculty, but also residents nearby.
This app is mainly focused on offering information about such events in campus more effeciently instead of 'run into news feeds on facebook' or 'pass by posters'.
 
'Dao' is the Chinese for 'Here!' (when teacher calls your name) while could also mean part of  'arrive', 'register' and 'check-in'.
style guide
icon set
After registered, users can receive official notifications from class chairpeople or other administrations. Also they can customize non-official messages based on interests (performance, conpetition, sports, certain job recuitment, etc.)
Users can also post their own events for their clubs or even private parties. Based on my experience as the president of drama club, it will be much easier to manage and promote your event.
The client's original idea was more focused on transportation and local business. However, my research discovered such LBS app is quite a competitive market. I decided to more focused on exclusive service offered inside the university.
The map shows upcoming events based on locations which can also help users to check availabilities. In my college to use a public room requires filings and signatures from different offices, so it is really a relief if able to know the opennings before.
 
the animation concept for splash screen, which also explains the inspiration of the logo
dao
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dao

Dao is a smartphone app offering information about events happening across colleges to students, faculty and residents.

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