MADFest

Info
Statistics
Created: 05/19/12
Last Edited: 12/04/12
786
61
3
Description
An Identity designed for a creative festival at the University of Westminster. It is an annual event, allowing students from the MAD (Media, Arts & Design) School to work with one another and create a day full of activities including, exhibitions, workshops, markets etc.
  • MADFest
    Visual Identity
  •  A1 Poster
    A poster which was used to promote the event, date, time, information etc.
  •  A2 Poster

     An A2 poster was designed so that people could use the posters to promote their event/activity/workshop/exhibtion, but still show that they were all working the same umbrella, which was MADFest.
  • 'Clings'

    The clings where used as a simple way finding system, rather than using arrows to show where places are, the clings where used to 'mark territory' and show that areas where part of MADFest.
  • Tote Bags
     The tote bags where given to people when they arrived at MADFest. Inside where two coloured pencils, one a warm red and the other, was a blue. Both colours are a main part of the identity colour palette.
    The bag was designed so that it can be used outside of the event, without people feeling like walking, talking advertisements.
  • Programme of Events
     A small A5 booklet consisting of 24 pages, plus a front and back cover, using three pantone colours and cyclus paper (100% Post Consumer Waste), 115gsm inside the booklet and 200gsm for the cover.
  •  Identity T-shirt Design
  • Interactive
    Comments Wall

Discuss This Project: ( Comments)

You must as a Creative to join the conversation.
    See More ↓
    Loading…
    SPONSORED BY:

    Behance Student Show

    The Student Show provides direct access to the next generation of creative talent. Post a job, internship or freelance opportunity to tap into the best student talent.

    Post a Job