Lendas Gaúchas
Popular Characters in Rio Grande do Sul's Folklore
Popular Characters in Rio Grande do Sul's Folklore
Academic assignment designed to promote local folklore for Rio Grande do Sul, the southernmost state in Brazil. It comprises the visual identity, a set of icons based on original drawings that local children were asked to do, a collection of products — which includes toys designed as tridimensional versions on the aforementioned drawings —, and modular components to assemble stands and point-of-sale displays. Made in collaboration with Grazielle Portella and Rafael Poloni.
