Graze

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Created: 06/11/12
Last Edited: 12/04/12
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Description
A response to the YCN 2011 brief set by natural food company Graze. The company wanted a refreshed identity, including logo, packaging for their product, and a mailshot for potential customers. Deliverables included a typeface based on DIN 1451 Engschrift, which incorporates grass vector imagery with curved terminations to the letters.
The logo uses just the G from this new typeface, and is applied throughout the Graze printed products.
  • Graze

  • A response to the YCN 2012 brief set by natural food company Graze. The company wanted a refreshed identity, including logo, packaging for their product, and a mailshot for potential customers. Deliverables included a typeface based on DIN 1451 Engschrift, which incorporates grass vector imagery with curved terminations to the letters.┬áThe logo uses just the G from this new typeface, and is applied throughout the Graze printed products.

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