McDonald's - Family Time Forever

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'Family Time Forever' is a campaign centered on the fact that families in the Middle East suffer from the same problem families all over the world face - less and less time spent together. As a family restaurant, McDonald's wanted to recognize a good work/life balance and do something about it. So they raised a much needed conversation between families, with the children at the forefront, urging their parents to spend less time in the office, and more time on 'family time.'