La Poire is an Egyptian brand that is specialized in oriental baking. This authentic box was created with the aim to show the originality of La Poire products in a contemporary way.
It is a combination between old Cairo's look and feel and the authentic bedouin colorful elements that are used in Egyptian oriental folklore, in addition to islamic art to give the box an oriental look with a modern twist.
Agency: DDB Egypt
Senior Graphic Designer: Yasmin Marwan
