Frenzy Packaging - 2019
Frenzy is one of DO's most exciting biscuit brands. We created a fun, exciting, and playful brand where we played on the type aesthetics and package design to bring the real meaning of Frenzy to life.
The Frenzy characters were hand-drawn in a very quirky, fun illustration style to stay true to the brand's persona.
Each pack was differentiated through the color-coding of the brand itself.
Each pack was differentiated through the color-coding of the brand itself.