Helmer—A British Handbag Brand Rooted in Nature, Travel, and Wanderlust

Through our shoot facilitation and direction services at Pilcrow, we were able to bring together international brand Helmer, with local boutique heritage clothing brand FUFA, and local content creation agency Wiredsun Studio. Both Helmer and FUFA’s shared a passion for travel, liberation, and beauty informed our decision to plan an outdoor shoot for their collaboration at a local agricultural location.

Mimi Plage | @helmerbags
Photography @louay_nasser
Outfits and styling @fufa.eg
Model @camelicked
Makeup @agneshkah
Agency @pilcrowboutique
Photography assistants @ahmedhtaha