CLIENT: McDonald’s
AGENCY: Arnold Worldwide
ROLE: Copywriter
PROJECT: Advergame
AGENCY: Arnold Worldwide
ROLE: Copywriter
PROJECT: Advergame
ASSIGNMENT: Raise awareness that McDonald’s is now open midnight or later. Concepted, helped create characters, and wrote content.
WEBSITE: Demo version
WEBSITE: Demo version
AWARDS: One Show Merit, ADDY’s Best in Show, Adobe/Adcritic Site of the Day