BLOCK NO. 16
An All Encompassing Nightlife Experience Like No Other in San Diego
An All Encompassing Nightlife Experience Like No Other in San Diego
"If you can't get rid of the skeleton in your closet, you'd best teach it to DANCE."
Block No. 16 has a commanding 12,000 square-foot presence and is set to quickly become the hottest nightlife destination in downtown San Diego.
Block No. 16 Union & Spirits rivals Southern California’s premier nightclubs and music spaces with elements such as a massive LED wall — one of the biggest in California – a large stage and a state-of-the-art lighting and sound system that rivals those in the top clubs in the nation. Booths line the walls of the substantial space with four staircases leading up to parallel mezzanines adjoined by a catwalk where guests can take in the performances from above. With a club capacity of 1,100, the venue showcases top DJs on Fridays and Saturday nights, providing a non-stop party atmosphere. The expansive space can also be booked for corporate parties and buy outs through Good Time Design’s Private Events department.
Location: 344 7th. Ave.San Diego, 92101 | Downtown San Diego | East Village
Company: Good Time Design
Logo Design, Brand Development, Creative Direction, Copy Writing, Web Content Management, Web Creative, Venue Collateral: Eric Rosas
Logo Design, Brand Development, Creative Direction, Copy Writing, Web Content Management, Web Creative, Venue Collateral: Eric Rosas
Website Creative, Management, Branding
Social Media Collateral
Social Media Banners, Button, Promotional Graphics
DJ Flyers, Posters - DJs - Print & Digital
Event Flyers & Posters - Live Acts - Print & Digital
Event Flyers & Posters - One-Off Events / General Weekend Promotion - Print & Digital
Promotional Web Banners for Media Resources / Newsletters
Online Staff Hub / Website
Conceptualized & created an online "Hospitality Hub" on the Block No. 16 website to create a central resource for all promotional and operational materials. My goal was for the marketing team to work with upper level management in helping each staff member themselves to become a marketing piece and providing them with the resources and guidelines all in one place that they would be held accountable for in logging into regularly.
Staff Marketing Procedures / Guidelines
Also conceptualized and created supplemental personalized staff booklets for each new hire that provides an overview of the venue, staff expectations in relations to marketing, venue guidelines for guest list, bottle service, events etc. and social media recommendations.
Full Page Ads - Print
Cards:
Retail:
Venue Signage:
