In 2010 our company started a Used Vehicle Tent Event promotion call "Smasher Sale™". The idea was that the customer would choose a sale vehicle on the lot during the event, and the event host would SMASH the price and discount the vehicle even further.

As the Art Director for the company, I attended the events and shot footage with my iPhone and assembled this short video using iMovie on the Mac. Our sales reps could then show prospective dealerships what the event could do to increase sales traffic and revenue. The Smasher Sale™ was a very successful promotion for many years.