Tagmark

BRIEF -------------------------

Tagmark is a grass roots alliance between small towns and local artists to promote craftsmanship. With the continuous expansion of larger corporations, there is a lack of investment into quality, handcrafted goods. Heritage, passion, and incredible talent are tucked away in hundreds of small communities around the world, and so Tagmark desires to seek out these communities, rekindling the desire to buy local, and buy well. It provides the connection between creator and consumer by putting the artist back on the map, and through an online presence of community support tracking. With the purchase of each handcrafted item, buyers can share and track their purchase online through photo sharing. The online market will help small businesses track consumer trends, help the artist promote their work, and create a measurement of community support for the buyer. Tagmark encourages the craftsmen to better establish him/herself in an ever-changing technology driven world. It is the new ‘trademark’ and badge for artists to be recognized.

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CRAFT: 'You know it when you see it. The precision, material, and care of a well crafted product. Tagmark strives to create a widespread love for the beauty of creating with our minds, our hearts, and our hands.'