OPPORTUNITY
Create an original mobile app that coincides with my microsite for Adidas.
SOLUTION
I designed the Live. Adidas. mobile app as a way to push the Adidas lifestyle further. This experience gives the user the opportunity to create a completely original pair of shoes they can order. They can choose from any Adidas Classics style and upload their own design or choose from an infinite palette of colors. Essentially consumers would end up with a completely original product that reflects their personality and lifestyle.