As Creative Director at Maritz, I was responsible for re-branding the loyalty marketing group. The following is an example of a piece of sales collateral. 

Maritz needed a way to compare services with a few of its main competitors. We wanted to do this without "bashing" them, so we went with a very simple and visually powerful "Apples to Apples?" approach, using an orange in "apple clothing" to illustrate the difference between Maritz' offerings and those of its nearest rivals. I was personally responsible for the writing, art direction and creative direction.

As part of our preparation to launch the new LoyaltyHQ tool at Maritz' conference, we did a spin on Rolling Stone magazine and featured an authentic, in-depth story on Loyalty President Rich Phillips. I was responsible for the creative direction, much of the writing and the overall planning and execution of the experiential product launch at the conference.

The following are a few examples of videos that I have provided either scriptwriting and/or creative direction on.