PROVERBS HOTEL TAIPEI 台北賦樂旅居
2015年，華泰飯店集團打造都會精品設計飯店品牌「Hotel Proverbs Taipei 賦樂旅居」，邀請亞洲當代建築師陳瑞憲打造建築與室內空間，以洗鍊奢華、沈穩優雅的精緻工業風，呈現 "Indulge Yourself" 的品牌核心價值。ADC延續空間設計的雋永與純粹，從飯店命名發想定義品牌調性、建立品牌規範，進一步以古典與當代並存的設計手法展現品牌價值，並營造細膩而大器的環境識別設計，由內而外，完整演繹品牌內涵與高度。
Hotel Proverbs Taipei is a boutique hotel brand established by the Gloria Hotel Group in 2015. The group defines“Indulge Yourself”as the core value by inviting Ray Chen, the leading architect in Asia, to design the architecture and the interior in a sophisticated, luxury and elegant approach. ADC generated a systematic visual identity, starting from brand naming through applications and signage design by interpreting the timeless essence that the hotel stands for. It is aimed to express the balance of classic and contemporary aesthetic elements, as well as to define this brand as a stylish and distinguished boutique hotel around the globe.
CL: Hotel Proverbs Taipei | 華泰大飯店集團 - Gloria Hotel Group |台北賦樂旅居
CD: Marco
Designer: Neu
PM: Claire
