James van Kriedt's profile

Shoreline Coffee Shop

When esteemed Mill Valley, CA restaurateur Ged Robertson took on the special task of revamping and elevating a classic American and Mexican mainstay diner in Mill Valley, it was our responsibility to aid him in staying true to its heritage, while injecting a playful energy.
We turned heads (ever so slightly) with bright, retro-inspired hues and a modern yet modest typeface. Warm, welcoming, but fresh, we also chose to work in a few illustrations for a cheery, childlike vibe.
Shoreline Coffee Shop
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Shoreline Coffee Shop

Branding for an updated sixties California roadside diner. We turned heads (ever so slightly) with bright, retro-inspired hues and a modern yet m Read More

Published: