The Brief:

Series of different Advertising concepts for a designer.

 

Designer: Smriti Tandon (hypothetical) 

 

Client Overview:

She makes custom lingerie for women of all ages, specializes for women that have a heavier upper body.

Wants something quirky and catchy.

 

I here, through my six concepts, have tried to create the mood of the campaign as something funny and humourous; something that youth as well as older women would be attracted to and still make them laugh at the same time.

Business Card.