This is an energy drink brand called Insanity Twist, with the idea is that this drink is like a ride you would take at a carnival and make you energetic and wild. The colour pallet is related to the individual flavours which are all based off different sweet treats commonly found at a carnival, for example Candy Apple. The flavour name is put in the shape of a ride ticket, because these drinks are a ticket to a wild ride. The outer container is designed to look like an old ticket booth at a carnival, using red and white stripes. In side the ticket booth is the four tickets “flavours”.