Kuveyt Türk Participation Bank Inc.
* MISSING LETTERS *
Account Operating Fee is a small amount of money. If you do not control your account carefully, you may not realize it. Therefore we used this insight in our ad. We tried to draw attention to Account Operating Fee with 3 missing letters and we want people to experience themselves; since they must be careful when we reading this copy.
Advertising Agency: Gram İstanbul, İstanbul, Turkey
Creative Director: Tarık Akın
Art Director: Ali Harun Sevinç
Copywriters: Eylül Dalgalı, Serhan Özden
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