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Brand Design - FELT

FELT é um jogo para ajudar crianças à entender suas emoções. No universo, cada planeta representa uma emoção e habitado por um animalzinho que ensina, orienta como lidar com as suas emoções. 
Para criar a identidade que carregaria todo conceito e essência do jogo, foram estudadas formas de aplicação digital e físico, levando em consideração a associação do nome ao feltro.

FELT is a game to help children understand their emotions. In the universe, each planet represents an emotion and inhabited by an animal that teaches, guides how to deal with your emotions.
To create the identity that would take all concept and essence of the game, forms of digital and physical application were studied, remembering the association of the name with the felt fabric.

The old logo made to the first prototype
Sketches

Ao longo de toda criação buscamos enfatizar os elementos ligados à costura, bordados, stickers.

Throughout all creation we emphasize the elements related to sewing, embroidery, stickers.
Alternatives
Applying colors
Final logo
Brand Design - FELT
Published:

Brand Design - FELT

FELT is a game to help children understand their emotions. In the universe, each planet represents an emotion and inhabited by an animal that tea Read More

Published: