The below tagline has been arabized from Ford SUVs tagline, 'Unstoppable' and the advert below it contains both a script and another tagline that has been arabized based on the master English copy and involved research and focus groups.
This project was in collaboration with GTB.
Tagline arabization for Cleveland Clinic's Fatima bint Mubarak Center:
WHERE HOPE BEGINS حيث للأمل بداية
Tagline arabization for ADNOC Distribution:
FUELING LIVES نثري الحياة
OSN initially aligned its translation of 'OSN Originals' with its competitors'. Upon understanding the brand and what it does I suggested to shift the default translation أعمال أصلية to إنتاجات أصلية to cement OSN's positioning as both streaming service and a major producer.
Tagline arabization for ATFX's trading platform in the UAE, targeting the young generation of ambitious traders looking to upscale their lives.
