EFFY Healthcare Efficiency is a project for a start up that provides a management software to health related companies
that detects problems so manager can take immediate action minimizing loss and maximizing profit.
The work consisted in branding effy and creating all the brand communication including presentations and articles guidelines and case studie guidelines. Development of a friendly interface easy to the eye as the content was quite heavy there was a need to maintain the user interested in the content through design, in order to align the user with the business goal which was clicking the demo button.
