WODROB is digital magazine start-up that promotes the idea of individual style and shopping from homegrown labels. The magazine covers all the latest trends, events and features people that have a distinctive style and take on fashion.
INSTAGRAM
The Instagram page had a 'Look Of The Day' series that went up every day. I was working under the senior stylist of the team and I was assigned 3 LOTDs per week. These are 5 examples of what I worked on for instagram.
Besides LOTD, I also took the initiative to make the page more interactive and self-explanatory.
DIGITAL MAGAZINE ARTICLES
Besides Instagram, I had the task of curating looks for Magazine articles.
Chic Ways To Wear Party Pieces When You're Not Off To A Party
How To Style Ethnic Earrings With Western Outfits
How To Style A Summer Jacket To Work
YOUTUBE CHANNEL
I assisted in the shoot of a couple of videos for the channel but the coordination and styling work done in this particular video is what made my team gain trust in me.
This video was in collaboration with a men’s grooming brand, Raw Nature. It was shot in five different locations, all across Mumbai. Men with well-groomed beard were featured in the video, and they weren’t models, actors or anyone big but just men from different walks of life who love their beard.
I was in charge of scouting the people (bearded men), connecting with them, assisting in their styling, coordinating with them on the day of the shoot and assisting the video team.
I got to go around Mumbai a lot because of this particular shoot and I really enjoyed the whole process. This was the biggest project in the three months that I worked with WODROB.
Thank you!
