Objective
To raise awareness of the benefits of LED lightbulbs over incandescent.
To raise awareness of the benefits of LED lightbulbs over incandescent.
Activity
SMACK researched available data and translated it in to a series of three attractive infographics that relay the information in an easily digestible form.
SMACK researched available data and translated it in to a series of three attractive infographics that relay the information in an easily digestible form.
Results
Panasonic UK used the infographics on their site to promote energy saving week. On Panasonic UK's Facebook page the infographics received 99 likes, 10 shares and 33 comments, many from customers enlightened through the infographics.
Panasonic UK used the infographics on their site to promote energy saving week. On Panasonic UK's Facebook page the infographics received 99 likes, 10 shares and 33 comments, many from customers enlightened through the infographics.
Client: Visibility IQ
