IDEXX Laboratories | Why Blood Testing Campaign
IDEXX Laboratories, a worldwide supplier of products and services for veterinarians, organized a campaign for German and Dutch veterinarians to support them in explaining their customers why it is necessary to do regularly blood testing.
The campaign includes a small brochure in which a pet owner can find a description of all important parameters of a bloodcount and what kind of diseases can occur.
The brochure can be taken out of a display in the waiting room of a veterinarian's practice. The poster is an additional way to make pet owners aware of how blood testing can improve the life of their pets.