Common Grounds
Brand Identity
Common Grounds is a coffee roastery that focuses in crafting the perfect beans and delicious cups of espresso. Inspired by their commitment and passion for coffee we created the name, brand strategy and brand identity that captured these values. We then extend the brand to different touch points from menu to coffee cup, creating a strong and authentic look. A special packaging is designed to show bold, refined and elegant style which represent their process in coffee making.
