V L A S T A
The brand name is derived from a Russian ancient feminine name that translates to "domination." As stated by Wikipedia, Russian women often experience the "dual burden" of managing both a career and family-raising duties, with husbands typically contributing minimally. The narrative revolves around three accounts of a woman's daily life.
We hold traditional art in high regard and see its potential for graphic designers and artists. Russian embroidery is particularly fascinating, as the designs appear both archaic and modern simultaneously. In our project, we incorporated traditional elements like plants and birds but deviated from the conventional red and yellow color scheme. Moreover, we designed the packaging to resemble a traditional Russian house, adding complexity to the overall presentation.
D E S I G N E R S
3 D D E S I G N E R
