City Bus App
The city bus app allows the commuters to track real-time bus location, search nearby bus stop and plan your journey
Market Analysis
PMPML is the main public transport provider in the Pune metropolitan area.12 lakh passenger’s daily travel by PMPML Bus. Nearly 1923 buses having around 3019 schedules providing around 21218 trips per day for the passengers.
According to PMPML report passenger traffic has significantly increase. Improvement in PMPML is the key to solving traffic problems in the city. This scorecard assesses the service delivered to the commuters. So I started my market research based on the following: Is the service RELIABLE, COMFORTABLE, CONVENIENT and AFFORDABLE?
Conclusion
Based on user interview, I have reached to a conclusion that most of the users want such an app which will help them to find nearby bus stop, real time bus tracking with Estimated Time of Arrival and also help for getting online bus pass. This app helps to PMPML make service RELIABLE, COMFORTABLE, CONVENIENT and AFFORDABLE.
Type of User
This application will be used by two types of users:
1) Passenger
2) Driver
1) Passenger
2) Driver
Persona
Here the persona is used to represent motivation, goals and frustrations of the target users on City Bus app.
Empathy Map
User Story
User stories are essentially a way of thinking about functionality of a page/site from the point of view of a user. What do users want to do? And from there I can design the functionality required to achieve the task that they need to perform.
Information Architecture
Login as a Passenger
I assume that nearby bus stop screen is a home screen for the passenger.
Login as a Driver
I assume that Bus route map screen is a home screen for the Driver.
Low fidelity wire-frames
Medium fidelity wire-frames
Select a color palette
High fidelity wire-frames
Prototype
Near By Bus Stop
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