JEFF KOONS: A Publication
Objective: A 20-page fictional publication created to celebrate the work and life of Jeff Koons
Target Audience: Youths, Art Enthusiasts
Key Message: The key themes surrounding his art works and his rise to fame
Design Concept: Bright colours and playful layouts were employed to showcase his unique aesthetic. As his works were also designed with mathematical precision, the editorial design is too purposefully clean and modern to suit the body of work.