Food Banks can be found according to zip code. This gives shoppers a way to make a difference in the communities they call home.

Introduces the Virtual Food Bank, and drives traffic to hunger display in store.

Linked to Virtual Food Bank donation on Walmart.com. Includes additional savings on participating within the ConAgra Foods product line up.

Targeted message to those likely to get involved in the cause based on geo location, social demographic, and shopping behaviors. Leads to REAL STORIES of local hunger heroes devoted to the cause.

Feature what local Walmart Associates, customers are doing to fight hunger. Rotated features throughout the year keeps it fresh. Additionally, it provides PR opportunities to each community/hero featured.

Provides local service opportunities to get involved.

Always on. Pay it forward idea with EVERY Savings Catcher interaction. Reinforces benefit of usage of the Savings Catcher app (and drives increased participation of the app).

Reinforce relevance when your friends are doing it too. Stresses localization of the program.

Available with both online Walmart.com Virtual Food Bank donation and the Savings Catcher donation option.