viaGlamour - Designing a cosmetics company

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viaGlamour

viaGlamour is the all-in-one platform to start a makeup line. I worked with LogoCore to build the company's infrastructure to let users create their own storefront, design their cosmetics, and effortlessly manage their product line.

The first step was to design a logo.

User Experience

New shop owners start their makeup line by completing a simple checklist. They first select their cosmetics, design the packaging, and then set the product's price. When the checklist is complete the site generates a gallery of mockups for the the shop owner to approve.

Storefronts

Shop owners can customize their own website without writing a single line of code or revealing viaGlamour's involvement in their brand. The payment processing, checkout, tracking numbers, domain name, and receipts are managed automatically by viaGlamour behind-the-scenes.

Marketing

All of viaGlamour's product photography is produced with Cinema 4D & Adobe Dimension. The products are modeled in 3D and a final image is assembled by changing the camera, materials, and lighting options.

Production

The cosmetics are produced in Canada with a large catalog of cruelty-free, vegan, and paraben-free selections. Shop owners don't have to worry about supply chain management, inventory or shipping! They can effortlessly build a business by relying on viaGlamour.