Site Context
White Rabbit Restaurant
Harding Road, Dempsey Hill
Nest in the middle of the “forest” , filled with greeneries, the site has a silent and claim atmosphere to offer.
Consumers :
Power of purchase,
Buying Experience, rather than the food.
White Rabbit Restaurant
Harding Road, Dempsey Hill
Nest in the middle of the “forest” , filled with greeneries, the site has a silent and claim atmosphere to offer.
Consumers :
Power of purchase,
Buying Experience, rather than the food.
GREYHOUND
Greyhound is a fusion restaurant between Thai and Italian. Unlike any other restaurant, it is a lifestyle brand that speaks of individualism. Their target customers group or subcultures are the creative industry and young adult. Greyhound has never failed to appreciate how everything in Bangkok could be extremely chaotic, yet still goes and blend well together, simply put, Bhanu Inkwat noted “It is a Beautiful Chaos”.
Greyhound is a fusion restaurant between Thai and Italian. Unlike any other restaurant, it is a lifestyle brand that speaks of individualism. Their target customers group or subcultures are the creative industry and young adult. Greyhound has never failed to appreciate how everything in Bangkok could be extremely chaotic, yet still goes and blend well together, simply put, Bhanu Inkwat noted “It is a Beautiful Chaos”.
CONCEPT
“BEAUTIFUL CHAOS”
Multiplicity (space)
In the idea of Beautiful chaos, it suggests the search for order in chaos. By introducing a new system to the building, the flexibility of the space expand as within the context of the space, chaos is known as multiplicity.
By generating multiplicity, there is no clear distribution of functions, as one functions overlap the other, it creates another incidential space.
Individualism (user)
Most of the functions in the restaurant are blurred. It is when the spaces are left to the user to interpret that they are practicing individualism. It is when there is individualism(s) that there is conceptual chaos.
“BEAUTIFUL CHAOS”
Multiplicity (space)
In the idea of Beautiful chaos, it suggests the search for order in chaos. By introducing a new system to the building, the flexibility of the space expand as within the context of the space, chaos is known as multiplicity.
By generating multiplicity, there is no clear distribution of functions, as one functions overlap the other, it creates another incidential space.
Individualism (user)
Most of the functions in the restaurant are blurred. It is when the spaces are left to the user to interpret that they are practicing individualism. It is when there is individualism(s) that there is conceptual chaos.