Mindkix is a parent company under which there are several other companies exist. It's an entertainment, tech & media based umbrella with variety of solutions. Concept of having a color splatter in the branding is a concept based on a study, where our brain emits a kind of energy waves while thinking process. A human brain does emit waves, like when a person focuses his attention or remembers something. This activity fires thousands of neurons simultaneously at the same frequency generating a wave—So it is a depiction of the same concept in visual communications for the brand.
