Branding Project - Brochure for Publishers
This was a brochure I designed with Art Director collaboration for a special sector of business at EBSCO Publishing focused on publisher marketing & acquisitions. As a slight nod to the company's appreciation and agreements with the print industry, where a lot of the business of publishing comes from, the brochure cover contained a unique varnish called 'pearlescent' over the shaking hands portion, which was intended to make a luxurious effect over that particular area when held at certain angles. In essence, the effect of foil without the expense.
This was a brochure I designed with Art Director collaboration for a special sector of business at EBSCO Publishing focused on publisher marketing & acquisitions. As a slight nod to the company's appreciation and agreements with the print industry, where a lot of the business of publishing comes from, the brochure cover contained a unique varnish called 'pearlescent' over the shaking hands portion, which was intended to make a luxurious effect over that particular area when held at certain angles. In essence, the effect of foil without the expense.
