For us, Puh Se Pizza was all about being completely Duh Se Desi. By turning regional dishes into the world's favourite fast food, we realised the brand was bringing back the simple pleasures of the 90s - just great Indian food and even better company. We decided to translate this 90s desiness into the brand, making their packaging playable versions of classic childhood games. And here it is - the flavour of the 90s, all back and trending.