Enrique Aguirre's profile

Lost in Translation

Lost in Translation is a project where the objective was to find inspiration in other forms of communication that the designer would not associate with in his/her everyday life.   It explores the appreciation towards the unity of curves, lines, and angles that creates the formation of its exotic language.

The first step was to go out and explore different neighborhoods where different cultures can be seen and various languages were spoken & displayed in New York City.  The result from wandering around different neighborhoods was a collection of photos documenting different languages being displayed as banners, posters, books, etc. and choose from that collection which form of communication best speaks to the individual. Once a word has been chosen, the objective for the project changes in terms of display and artistic direction.
Lost in Translation
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Lost in Translation

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Creative Fields