JOHNSON & JOHNSON CSR REPORT
VISUAL SYSTEM / TYPOGRAPHY
Brief / To redesign an annual Corporate Social Responsibility report for Johnson & Johnson
Design / Using earthy colors I tried to represent Johnson & Johnson’s efforts to protect the environment. I used infographics to help consumers better understand the data being presented. The typeface Frutiger Neue played a key part in creating visual contrast through its different weights.
Deliverables / Book
