Henry Cotton's
Brand identity and promotional materials
2007 - 2016
Henry Cotton’s is an italian fashion brand founded in the 70’s, operating maily in the formal and casualwear clothing industry.
The studio Latveria Design took care of the brand communication at 360°. We worked on corporate identity, brand books, labelling, advertising, catalogues, look books, merchandising books, brochures, invites, point of sale materials, visual merchandising, t-shirt graphics, events organization, web design, digital contents, videos, photo shooting, and exhibition stands.
This is a seasonal catalogue in a form of a postcard pack. I used botanical illustrations from a book from the 1800’s about the exact location where the photo-shoot was done (Kew Gardens). Those illustrations have been digitalized and used as recurring graphic elements - both as single pictures or patterns - for the whole set of promotional material for the collection (mainly in-store applications, packaging, visual merchandising and gadgets).
