Maddie Roberts's profile

Find your Zag, Funerals –Yonder

Brief: Come up with a revolutionary brand that tackles the theme of funerals.

Apart from, perhaps occassionaly, pondering with friends what song they would want played at their funeral, young people, understandably, rarely consider much more in terms of further plans for the eventuality of their death. Sadly, this can mean that family members and friends are left to worry about what the deceased would have wanted, while grieving at the same time.
By using gamification and humour, the Yonder app aims to encourage young people to think about, in a light-hearted way, what might happen when they die. Planning is important and this game gently asks questions which encourage them to consider, answer and discuss their wishes.
Find your Zag, Funerals –Yonder
Published:

Find your Zag, Funerals –Yonder

a revolutionary brand that tackles the theme of funerals.

Published: