WIN AS ONE
The St. Louis Blues on Fox Sports Midwest
Spring of 2012 I worked on a campaign for the St. Louis Blues on Fox Sports Midwest as my senior campaign. I was the art director for my team. We came up with the concept of "Win as One" to emphasize the importance of the city of St. Louis, the fans of the Blues, and the players on the team all winning together "as one."
For this campaign I created all the creative deliverables. This included 3 print ads, a billboard series, a YouTube mockup, Facebook mockup, Twitter mockup, webpage, a skyscraper ad, a 60 second commercial storyboard, a 30 second commercial storyboard, and a logo to include all the aspects of our concept. I also created the book we used when we presented to FS Midwest.
Below are a few examples of the work from this campaign.
Logo
Billboard series
Print ad
Print ad
