[En] 'Cafe Mono' Branding
Mono means one. It was named to express that you could enjoy coffee, reading, and music in one space. Also, using a simple black and white color, we used monotone style branding. I have come up with a wide range of results ranging from logo, templates, patterns, interiors and packages.
This cafe is a Book café. you can enjoy e-books and paper books. we put this information in cafe mono's logo. The shape of the mountain represents a paper book and e-books represent pulses of electrical signals. And than we created the logo by combining two metaphor and alphabet M and N.
Motion graphics were produced to show the shape of a logo consisting of the shape of an electric signal and the shape of the acid. The electrical signals change into the shape of the mountain and finally change in the shape of the cafe's logo.
