My first live brief with a real client - to design corporate identity and advertising poster for the Rock Chart Show, sponsored by Rock Radio (96.3 fm) - a weekly radio show broadcast Thursdays between 12 and 1 on Glasgow’s City Radio and run by students at Glasgow Metropolitan College. Each week they provide a Rock Chart top 10, along with the latest rock news, information on tours, new album releases and festival updates. The show required a fresh and innovative look to help promote it. It was important that the design reflected the subject matter and target audience of the radio show and that the visual impact of the new identity was strong and enticing in order to get more potential listeners interested and tuned in.
