Vince Cook's profile

Fiat 500

Vince Cook
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Fiat 500. This was a TV spot reintroducing the Fiat 500 to America after a 30-year hiatus. Fiat's positioning for this car was simple: experience freedom and fun in a car.
Fiat 500
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Vince Cook's profile

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Vince Cook's profile
Zionsville, IN, USA

Fiat 500

After an absence of 27 years, Fiat decided to return to America. And their first car was the updated and still iconic Fiat 500. A car made famous Read More

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives