James Hamilton's profile

Point-of-sale: Consumer Counter Card

Capturing the Motorist's attention
Point-of-sale, advertising, marketing, Graphic Design, photo-editing, typography, research
This piece was developed to compliment the "OEA brochure." The piece had to be appealing to shop owners so they would order it, but the message had to speak to the motorist. Creating a money-focused message was a challenge for the client to accept because they represent a premium-priced product. However I feel we were able to demonstrate the value of their product and deliver a message that speaks strongly to the consumer. 

The piece was later translated in French.
Point-of-sale: Consumer Counter Card
Published:

Point-of-sale: Consumer Counter Card

A four-sided, coated, stand-up card designed for an automotive service counter.

Published: