Make A Gift Donation Campaign
Illustrated vector images created and animated from scratch to promote donations during the holiday season
This icon was placed on Climate Central's home page to drive users to the donation page.
This is the button installed on the home page.
The donation page:
Email Campaign:
Along with the button on the home page, there was an email campaign to also drive people to the donation page. In this campaign it was suggested that people give a gift in honor of someone. This was the promotional gif sent out in the emails.
This graphic was sent to the people who gifts were made in honor of.
