OAC Media Kit
This media kit promotes the Outdoor Adventure Center (OAC) at The Ohio State University. The OAC provides outdoor based activities for the Ohio State community. The purpose of the media kit was to let more people know about the unique activities the OAC provided, such as backpacking trips, canoeing trips, and team building exercises.
The media kit included cards explaining special offers by the OAC, an overview brochure and a 2008 trip brochure. Integrated into the packaging were 3 dice which encouraged the viewer to roll for their next adventure.
This project was a collaboration with Emily Schnittger, Drew Downie, and Mikaila Hambel. It won First Place for the NIRSA (National Intramural-Recreational Sports Association) Creative Excellence Award for Integrated Marketing Campaign.
(8 x 5.5 in)
The media kit included cards explaining special offers by the OAC, an overview brochure and a 2008 trip brochure. Integrated into the packaging were 3 dice which encouraged the viewer to roll for their next adventure.
This project was a collaboration with Emily Schnittger, Drew Downie, and Mikaila Hambel. It won First Place for the NIRSA (National Intramural-Recreational Sports Association) Creative Excellence Award for Integrated Marketing Campaign.
(8 x 5.5 in)
