Susie Smith's profile

LITTLE WHITE LIES

Little White Lies
Magazine cover illustration
RATIONALE
My first project, a brief set by The Church of London, is to create an original cover illustration for Little White Lies magazine. I intend to demonstrate effective illustrative skills. I have chosen this brief in an effort to expand the presence of illustration in my portfolio and to try to develop a distinct style. This is a brilliant opportunity to gain recognition from D&AD and professionals within the industry which would enhance my CV and improve my future employability.

CHALLENGE
ā€˜Create an original cover illustration for Little White Lies magazine, depicting the main character of one of our five favourite films of 2011. Each cover features an illustrated portrait of the filmā€™s main character ā€“ simple, iconic and unique.ā€™ A shortlist of five films from 2011 has been provided: Drive, Black Swan, The Tree of Life, Super 8 & Tinker, Tailor, Soldier, Spy.
I must consider the visual setting, historical/cultural background or key visual images from the film when choosing my approach. I can work in any medium I like.The majority of Little White Lies cover illustrations depict the main character as the cover star. I have creative freedom for the background of the illustration, but I should produce a portrait of the main character as the defining focal point. I must also include the title of the film in my own typographic style.
This could be based on an existing typeface or be an original piece of hand lettering. The typography can sit on top of the illustration or be fully integrated into the composition. I must incorporate the Little White Lies masthead into the composition and create work to fit the Photoshop template provided in the project pack. I must not change or re-create the masthead / move position.

TARGET AUDIENCE
Little White Lies readers are film fans with an adventurous streak. They love cinema in all its forms, but recognise that it exists in a wider cultural tapestry, and get excited about the bigger picture.

LITTLE WHITE LIES
Published:

LITTLE WHITE LIES

Three illustrated Little White Lies magazine covers depicting the main character the issues featured film. Submitted to D&AD 2012 Student Awards Read More

Published: