Top Shelf From the Ground Up
Dad's Hat Pennyslvania Rye Whiskey Branding

Following years of perfecting a new small batch rye whiskey along with its cocktail-friendly white rye companion, Mountain Laurel Spirits, maker of Dad's Hat, needed a multifaceted promotion to emphasize its craft distilling origins while appealing to discerning whiskey enthusiasts and the surging new breed of cocktail lovers.