Czechvar
"More desirable than some rusty treasure."
"More desirable than some rusty treasure."
Uncovered in the heart of Europe, Czechvar is a bottle of richness that is hard to find but easy to enjoy. The idea is just as the copy says, Czechvar is a beer that is hard to find here in the United States. The concept of the spread is to emphasize the "hard to find" or the idea of treasure. As a result, people are willing to go through hell to find this bottle of goodness.
