Branding, Package Design, Print Design
Live Clean Fresh Face is a new line of eco-fiendly skin care products by Canadian health and beauty brand Live Clean. The design features a clean, minimal aesthetic to reflect the luxury and prestige of the brand. The orchid, hailed as the eternal youth flower, figures as the central icon to the design, as it is also the main ingredient in the formulas. To ensure maximum visual impact, the orchid is spot embossed and spot uv varnished. The cartons were designed on 100% FSC recycled stock, in our attempt to produce responsible packaging, consistent with Live Clean’s brand positioning. Several pieces of marketing collateral were also designed to support the launch of the brand, including magazine advertisements and a product guide booklet.
Designed at: Belvedere International
